What is "Nearest Neighbor", and how does it work?
      • 09 Oct 2023
      • 1 Minute to read
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      What is "Nearest Neighbor", and how does it work?

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      Article summary

      What is "Nearest Neighbor", and how does it work?

      Nearest Neighbor is a program within PRINTgenie, deployed from mobile or “List Builder” on the desktop, that allows the user to target from 5 to 300 properties around a specific home address, then send direct mail or an entire mail campaign to those targeted properties. 

      Based on the subject property (The property of interest) we'll do a radius pull of as many properties as you wish.

      • Don't worry. If the property is a rental, we'll mail it to the Mail address. (the decision maker)

      • We run a DPV (Delivery Point Validation) on every address to ensure that it is a deliverable address.

      You can search for the following types of properties. (Note: We don't search for apartments)

      • Residences

      • Condos

      • Commercial Buildings


      List Builder
      Once you search and find the Nearest Neighbors on the desktop using “List Builder” you have choices as to what to do with your new list.

      • Go to List

      • Send Campaign

      • Send Mail

      Mobile App
      Once you search and find the Nearest Neighbors on the Mobile app using “Nearest Neighbor” you have choices as to what to do with your new list.

      • Add to Mailing List

      • Send Mailer

      • Add to Active Campaign

      • Add to New Campaign

      Where do I find my Nearest Neighbor Order History?

      You can find your Nearest Neighbor order history under 'My Contacts'.

      Send Mailer

      When you search a nearest neighbor and you choose to “Send Mail” it will add the names to a List called "One-off Mailer | Catch-all List"


      Add to Active Campaign

      When you search a nearest neighbor and you choose to “Add To Active Campaign” it will add the names to the List that was previously assigned to that “Active Campaign.” You will find the new Nearest Neighbor contacts in that list. You can find it by visiting the “Active Campaigns” section on desktop or mobile.

      Add to New Campaign

      When you search a nearest neighbor and you choose to “Add To New Campaign” it will add the names to a new List that we will create for you automatically. You will find the new Nearest Neighbor contacts in that new list. You can find it by visiting the “Active Campaigns” section on desktop or mobile.